The Coffee House by DoiTung Debuts at One Bangkok
The Coffee House by DoiTung: The Pinnacle of Thai Specialty Coffee From the Highland Plantations of DoiTung to the Nation’s Landmark Project, One Bangkok
Rooted in a sustainable development initiative that uplifts highland communities, DoiTung coffee has transcended boundaries from plantation to cup, reaching the heart of Bangkok as an integral part of One Bangkok, a national landmark project. Through The Coffee House by DoiTung, a specialty café crafted by Thai artisans, the brand solidifies its success in elevating Thai coffee onto the global stage.
Doi Tung’s journey began in a region once plagued by opium cultivation. Through the initiative of the Doi Tung Development Project under the Royal Patronage of the Mae Fah Luang Foundation Under Royal Patronage, the land was rehabilitated and transformed into a thriving hub for premium Arabica coffee cultivation in Chiang Rai Province. Grounded in the philosophy of “People living in harmony with the forest,” this sustainable development effort provided communities with stable employment and economic opportunities, replacing illicit activities driven by lack of knowledge and access to alternatives. The project has successfully restored the environment, cultivating 100% Arabica coffee under a canopy of towering trees, ensuring ecological balance while maintaining high-quality production. The initiative focuses on meticulous agricultural practices, purchasing only premium-grade coffee to ensure fair, sustainable income for farmers. Ultimately, the project aims to empower farmers to achieve financial independence without relying on ongoing external support—a true testament to the foundation’s success.
The hallmark of DoiTung coffee lies in its stringent quality control across the entire production process. Every coffee bean is traceable back to its origin, recording the household, date of sale, and product quality, guaranteeing that every cup served is of Grade A standard. Through dedicated research and development in coffee varietals, processing techniques, and production standards, DoiTung proudly cultivates specialty-grade varieties such as Gayo, alongside Caturra and Bourbon, all of which undergo rigorous selection and processing. This dedication to excellence has earned DoiTung recognition from professional coffee tasters and prestigious awards, including the Cup of Excellence—a global platform celebrating outstanding coffee farmers. Even DoiTung’s mass-market coffee maintains specialty-grade quality, underscoring the brand’s unwavering commitment to excellence.
Beyond cultivating world-class coffee, DoiTung collaborates with domestic and international partners to drive sustainable coffee business development while enhancing farmers’ livelihoods. Key partnerships include Mi Cafeto, KALDI, MUJI, the University of Tokyo, Thai Airways, and Japan Airlines. These collaborations provide farmers access to new markets, cutting-edge agricultural and processing technologies, and support for environmentally sustainable practices, addressing the growing consumer demand for eco-conscious products.
One of DoiTung’s latest milestones is its proud integration into One Bangkok, a landmark Thai development project, through the launch of The Coffee House by DoiTung. This premium café offers an immersive experience, sharing the journey of Thai specialty coffee from highland plantations to an exquisite cup. The selection includes an array of specialty coffee varieties cultivated through meticulous agricultural management, expertly roasted and brewed by skilled baristas. DoiTung’s specialty coffee, including award-winning varietals such as Typica (Dry/Natural Process) recognized by ICP and SEAGCC, and Gesha (Washed Process) with its distinctive taste notes, is crafted to perfection. The café also presents signature drinks like Espresso Honey Tonic, Tiramisu Latte, and Biscoff Latte, alongside a variety of standard coffee options with customizable house and seasonal blends. For non-coffee drinkers, the menu extends beyond coffee to include beverages like Pink Coconut Matcha and Chocolate, along with an exquisite selection of pastries and gourmet food, creating the perfect pairing for a refined café experience. The ambiance of The Coffee House by DoiTung exudes European café aesthetics, offering a serene environment ideal for relaxation or work. Guests can enjoy a dedicated Private Zone for informal meetings or social gatherings and a Slow Bar for interactive sessions with baristas, delving into the intricate journey of DoiTung coffee.
Experience the pinnacle of sustainable coffee excellence while supporting highland communities at The Coffee House by DoiTung, now open on the 3rd floor of the Parade Building, One Bangkok. Operating daily from 10:00 AM to 9:00 PM, the café invites guests to savor an elevated coffee experience. Stay updated via Instagram: thecoffeehouse.doitung.
อ่านข่าวภาษาไทย : “เดอะ คอฟฟี่ เฮ้าส์ บาย ดอยตุง” ปักธง “วัน แบงค็อก”
